MyDigipal TikTok Integration

MyDigipal TikTok Organic Integration – API Access & Usage

Introduction
At MyDigipal, we integrate directly with TikTok’s Organic Data API to securely pull account-level insights and video performance statistics from our official TikTok account. This allows us to centralize all organic content metrics inside our data warehouse for advanced analytics and reporting.

Purpose of the Integration
This integration is used exclusively for:
• Retrieving account profile data (username, profile link, verification status).
• Collecting video performance metrics (views, likes, comments, shares).
• Fetching account statistics (followers, following, video counts, engagement).
• Pushing all metrics to Google BigQuery for secure storage and processing.
• Visualizing content performance trends in Power BI dashboards.

What kind of data do we access?
With this API access, we retrieve the following:
• Profile metadata (profile link, bio, verification status).
• Account statistics (likes, followers, following, total video count).
• List of posted videos and associated performance metrics.
⚠️ No private user data, messaging data, or advertising data is collected.

How is the data used?

  1. Data is stored securely inside a private BigQuery warehouse.
  2. Metrics are processed and combined with other marketing data sources.
  3. Dashboards are built in Power BI to analyze trends and improve organic content strategy.
  4. Access is restricted to MyDigipal’s internal team and selected client stakeholders.

Legal & Security
• API connections secured via TikTok OAuth.
• No personally identifiable information (PII) is collected.
• Complies with TikTok Developer Terms and Privacy Policy.

Contact
For questions about this integration:
📩 paul@mydigipal.com
🔒 DPO & Privacy Contact: paul@mydigipal.com